Our services include:
- Product and Concept research
- Sensory research
- Packaging research
- Usages & Attitude research
- Price Studies
- Communication, Brand, Image & Advertising research
- Shopper Research
- Online & Offline Research
- Field & Tab Services in Europe
Impackt & shopper
Inside the shop, consumers spend very little time in front of the shelf - on average a low involvement purchase decision takes between 3 and 7 seconds.
Our shopping studies combine traditional in-store research with OBSERVATIONAL techniques to:
- Measure the VISIBILITY & FINDABILITY of your pack
- Support CATEGORY MANAGEMENT
- OBSERVE & UNDERSTAND the shopping process
- Answer SEGMENTATION & RANGE DIFFERENTIATION questions
Eyewatch - Barometer
Maximize the impact of your visual communication at minimum investment by using the multi-client Eyewatch tool
Opti-Sense

We detect the preference-drivers of your product to optimize R&D investments in an early stage of product development.


